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What if a side project changed everything? Meet Alyssa Low, whose bold, joyful work now lives on walls, in stadiums, and across Chicago.
What if clarity became your edge? Meet Craig Frazier, the illustrator who left a thriving design firm to craft bold, timeless work seen on stamps, in airports,
What if the strongest brand didn’t shout, but whispered, “You’re enough”? In this episode of Design Of, we meet Katie Norregaard (Miss Katie Sings), whose gentle, authentic approach has made her a global voice in children’s music. From a box of rice as a drum to a viral anthem of resilience, Katie proves that empathy, representation, and quiet consistency can build something louder than any marketing campaign. Her story is a reminder for creatives, educators, and leaders alike: authenticity scales, and one kind, clear voice can change everything.
In this episode of Design Of, design leader Doug Powell shares how building IBM’s global design program and leading at AIGA shaped his belief that design thinking is a business advantage. We explore why downturns are the best time to invest in innovation, how human-centered design helps leaders align teams and strategy, and why creative problem-solvers will be at the center of the next wave of AI breakthroughs. This is a timely conversation for executives and brand leaders on making innovation a cultural habit, and why empathy, curiosity, and collaboration are the skills every organization needs to grow.
AI isn’t new. By now, hopefully, you’ve been using it in some way—whether that’s helping organize information, generating ideas, or optimizing workflows. But have you considered how AI can work alongside design thinking to enhance your creative process? When integrated thoughtfully, AI can uncover insights, remove roadblocks, and accelerate innovation in ways that feel both natural and powerful.
This episodes guest writes something that I think may resonate with you: When you’re constantly focused on what you can do for others, how you can show up in the world and “make things happen”, without balancing that effort with rest, support and love you end up exhausted and overwhelmed or worse, you start to lose sight of possibility and your sense of purpose.
In Kibera, one of the world’s largest slums, complex medical instructions and poor sanitation contribute to the spread of malaria. Partnering with Life in Abundance and graduate students from Kent State University, Rule29 set out to create simple, culturally relevant visual tools—leaflets, symptom cards, games, and campaigns—that could educate both children and adults. Designed with ethnographic research and local insight, these resources aim to improve understanding of malaria treatment and sanitation practices. What began as a student project has grown into a movement, proving that design can play a powerful role in building healthier communities.
Investing is putting time or money in something you believe in hoping for a potential return. This sentence contains a few key terms that are paramount when thinking about the factors that can affect your business.Design is an investment. It should
The Wheels4Water Gallery opening was a hit! If any of you find yourself out in Anderson, Indiana we highly recommend stopping by the campus at AU and checking out the Wheels4Water gallery show. It features a sampling of the work and messaging we
Rule29 was included in the HOW International Design Annual who recognizes excellence on a global scale—every year they honor entries from all over the world. We have been selected in: 2017, 2014, 2012,
Our Creative Director Justin Ahrens and CFO Sarah Ahrens presented in the practice management symposium at the national AIGA Design Conference in Las Vegas. The symposium was like a conference-within-a-conference featuring expert presentations that
On November 12-15, Justin spoke as a panelist and keynote at the RGD Design Thinkers Conference at the Sony Centre in Toronto, Canada. DesignThinkers, a conference for visual compactors, is the largest of its kind in Canada. The event showcases
The Wheels4Water logo was chosen to be in 2015 Print Magazine Regional Design Annual. This distinction is one of several awards that our design for good project has been recognized for.
On October 3-6, 2015, our Creative Director, Justin, will be speaking at the 45th annual UCDA Design Conference in Orlando, Florida. His speech will focus on designing for good and seeing differently.The conference brings together designers and
In partnership with Pactimo, Rule29 designed a collection of cycling jerseys to celebrate and thank our sponsors for the 2015 Wheels4Water ride. We were honored by PRINT Magazine presenting our work with an Outstanding Achievement Award for the
The 2015 Wheels4Water logo was selected for this year's STA Chicago Design Archive. The competition was created to recognize and celebrate outstanding achievement in graphic design in the Chicago area. Look for the entire collection in the Archive
Rule29 work for You Fit was featured in Design Funny: A Graphic Designer's Guide to
GDUSA's Health + Wellness Design Awards™ competition honors first-rate graphic communication in this fast-growing and high-profile segment of the economy. The inaugural winner's showcase features 100 projects for traditional and non-traditional
Justin spoke about Design for Good at Phoenix Design Week (October 17-24). The weekend Method + Madness conference brings internationally-recognized keynote speakers alongside local design authorities as part of an enlightening week celebrating all
On October 21, 2014, Justin spoke at the HOW Interactive Design Conference in Chicago. His talk focused on finding the art of wonder through film, story and design. During the talk he gave suggestions on how to bring a little wonder, mystery and
Rule29 was featured in Graphic Design USA for some of our work to create positive change through sustainability and collaboration with social causes. Justin was quoted as saying our efforts are not part of an initiative, but rather a natural day to
In 2014, Rule29 was awarded Best of Category for the O'Neil Printing Integrated Brochure and we were also a Best of Category finalist for our work on
In 2013 Rule29 was recognized for the Team RWB Logo & Trademark with an AGDA Award of Distinction by American Corporate Identity
In case you missed it, you should definitely check out our article about Cause Design that was featured in Fast Company Exist.The article explains that, more often than not, design professionals can become immeshed in their businesses and become
At the 2013 HOW Live Conference in San Francisco, Justin Ahrens had the privilege to represent Rule29 and share with our peers one part of the design thinking process we are exploring—how preparation, inspiration, exploration, and a better
Investing is putting time or money in something you believe in hoping for a potential return. This sentence contains a few key terms that are paramount when thinking about the factors that can affect your business.Design is an investment. It should
Recently I had an opportunity to holiday in Scotland and visit some of my favorite whiskey distilleries with some of my favorite people. We visited the Speyside region (located appropriately along the Spey river), whose distilleries tend to produce
Learn how Von Glitschka built Glitschka Studios with his diverse range of illustrative designs used by some of the most respected brands in the world.
Between dinner and bedtime last night, I received a similar message via two different mediums. One came from a Seinfeld re-run I was watching as the loudmouthed George Costanza (ironically) pitched NBC on a “show about nothing.” George cried out in
In 2020 we have all had to pivot the way we do things. One of those things being big events. Recently, our very own Justin Ahrens had the opportunity to speak at this year’s virtual Bend Design Conference. This conference featured many creative
For as much as you craft your design skills and sharpen your artistic instincts, when you’re on a design job, there’s one key art form you still need to master: the art of communication. Whether you’re a creative leader or designer, you have to work
The GDUSA 2021 Health+Wellness Awards is an annual competition that takes in the big picture of healthcare. This year, Rule29 is excited to announce that out of a record breaking amount of 3,200 entries, our work on “We Can Vote Healthy Voting
Melissa Coleman, also known as The Faux Martha, shares her journey navigating social media success while embracing a curious, present lifestyle. Join us as we delve into her story, exploring the balance of technology updates and the pursuit of ordinary magic.
Rule29's design leaders recently immersed themselves in the vibrant atmosphere of Phoenix Design Week (PHXDW), presented by AIGA AZ. From captivating speakers to inspiring design showcases, the event celebrated creativity and community.
Our 15th annual By a Show of Hands hand-turkey design competition is officially underway! An engaging fall activity for all ages to enjoy, By a Show of Hands elevates the idea behind the standard hand turkey.
After three (long) years, O’Neil Printing was able to welcome their clients and show off their new office! Their Open House focused on the past, present, and future of their business — highlighting the long history of O’Neil (115 years!), while
AIGA brings design to the world and the world to designers through their latest initiative: a new professional certification program. As the design profession’s oldest and largest professional membership organization—with more than 70 chapters and
Are you a GOOD company? Embrace a culture of integrity, meaningful work, and client alignment. Let's explore the impact of goodness together.
Ciara (Ni Dhuinn) Panacchia's story is a remarkable example of the power of the American Dream. She rose from humble beginnings in a small Irish town, despite facing adversity in the classroom and limited resources.
Many of us dream of creating a new path, a new career, or just some new life options, but more often than not they stay just that – dreams.
Rule29 was featured in Graphic Design USA's yearly design annual published in early 2025 with several projects designated for the 2024 American Graphic Design Awards.