'Balance'
Showing 19 results
View ResultSupercharge Your Creativity: How AI and Design Thinking Unlock Better Solutions
AI isn’t new. By now, hopefully, you’ve been using it in some way—whether that’s helping organize information, generating ideas, or optimizing workflows. But have you considered how AI can work alongside design thinking to enhance your creative process? When integrated thoughtfully, AI can uncover insights, remove roadblocks, and accelerate innovation in ways that feel both natural and powerful.
View ResultLife Kerning: Need a Little Tweaking?
It's always been a dream to write a book. Honestly, though, I haven't had much to say until I asked myself this question: "How do I live a life that fuels my work and work in a way that fuels my life?" I've been speaking about this idea, trying to
View ResultA little insight with Comm Arts
Check out our very own Justin Ahrens featured in Communication Arts insights
View ResultWhat is your 'Africa?'
No one is useless in this world who lightens the burdens of another.—Charles DickensThe first time I stepped off the plane in Ethiopia, I suddenly and dramatically realized the world was a lot different than I had thought during my first thirty-six
View ResultRule29 Speaks at the 2020 HOW Design Live
Rule29 is excited to have Justin Ahrens speak at the 2020 HOW Design Live conference this October. This will be Justin’s 14th time presenting at HOW, where he joins other creative professionals in sharing how good design can change the world. This
View ResultHow Research Can Make You a Better Person
Research is inherently tied to bias, whether conscious or unconscious. While biases shape our perceptions, they can also lead to discrimination. Learn how to recognize and address biases to help foster inclusivity and reduce bias in the workplace.
View Result10 Years of Life Kerning: Live a Life That Fuels Your Work, and Work in a Way That Fuels Your Life.
Hard to believe it's been ten years since I wrote and released Life Kerning. So in celebration of that anniversary, it's time to start a new idea as well as give away some copies for those who have not read it yet. Keep an eye out on each of our
View ResultThe Design Of Minimizing and Reducing an Ideal: Meet Melissa Coleman aka The Faux Martha
Melissa Coleman, also known as The Faux Martha, shares her journey navigating social media success while embracing a curious, present lifestyle. Join us as we delve into her story, exploring the balance of technology updates and the pursuit of ordinary magic.
View ResultRule29 is a Certified B Corporation®
Dreams evolve, and mine led to a mission-driven business. At Rule29, we're committed to making a difference while serving our clients with integrity.
View ResultGood Is Good for Business
Are you a GOOD company? Embrace a culture of integrity, meaningful work, and client alignment. Let's explore the impact of goodness together.
View ResultThe Design Of a Singer-Songwriter, Producer and Composer: Meet Sleeping At Last
Design Of's inaugural episode features musician Ryan O'Neal, more commonly known by his stage name of Sleeping At Last.
View ResultJustin Ahrens on Debbie Millman's Design Matters
Justin was recently interviewed by Debbie Millman on her podcast, Design Matters. He spoke about how to stay passionate about your design work, including a charge for designers to use their skills for positive social change.
View ResultRSI
RSI approached us with a clear mission: modernize their website to better reflect who they are today—a leading provider of revenue solutions for government agencies. Their existing WordPress site was slow, difficult to maintain, and visually inconsistent, weighed down by outdated brand elements and a confusing product structure.
They needed more than just a redesign—they needed a strategic rethinking of how their offerings were organized and communicated. From improving accessibility and SEO to creating a digital presence that felt both innovative and trustworthy, we worked together to build a site that serves their diverse audiences and supports long-term growth.
- View Result
9Fold Collective
When a group of leading print and communications companies came together to form a powerful alliance, they needed more than just a new name—they needed a brand that could capture the essence of their collective strength. Rule29 partnered with the group to build a bold new identity that celebrates unity, precision, and the transformative power of collaboration. The result: 9Fold Collective, a brand that reflects layered expertise, industry leadership, and a promise of greater-than-the-sum results for every client they serve.
View ResultBrand for AI
- View Result
Kalamazoo College
Rule29 worked with the Kalamazoo College team to reimagine their critical admissions materials and touchpoints. From messaging development to print and digital creative, we helped reposition K as a sought after institution and a great investment for students’ futures.
View ResultMarrow
Marrow dedicates itself to acquiring and nurturing businesses committed to using profit for a purpose. Focused on business as a force for positive change, Marrow champions a new era of purposeful growth.
View ResultThe Design Of Marketing With Heart and Hustle: Meet Ali Schwanke
Most businesses are only using five percent of the tech they’re paying for, but it’s not because they don’t care—it’s because they don’t know what they don’t know. In this episode, we explore what it really means to blend data and empathy, how to move beyond ‘just good enough,’ and why the best leaders are the ones who help first and sell later. Ali Schwanke’s story is a masterclass in turning curiosity into action—and proving that marketing, at its core, is about understanding people better than anyone else
- View Result
Life Kerning: Need a Little Tweaking?
It's always been a dream to write a book. Honestly, though, I haven't had much to say until I asked myself this question: "How do I live a life that fuels my work and work in a way that fuels my life?" I've been speaking about this idea, trying to